In our special finale episode wrapping up our third season, we bring together the key insights from our previous podcast episodes that have explored the dynamic landscape of Gen Z marketing. We delve into the realms of influencers, user-generat...

In this episode, we explore the challenges of building brand loyalty with Generation Z. Known for their willingness to switch brands, we discuss key strategies to overcome these challenges. From consistency and efficient product creation to ...

In this episode, we explore how gamification, tangible experiences, and user-generated content capture the attention of Generation Z. We discuss the power of gamified elements, immersive experiences, and the authenticity of user-driven conte...

In this episode, we explore the intersection of environmental consciousness, sustainability, and the emotional influence on Generation Z. We discuss how businesses can support sustainable practices and make a positive impact on society. Join...

In the thrilling finale of our three-part series, we explore the crucial aspect of finding balance between personal and professional personas on social media. We reflect on the discussions surrounding the importance of authenticity, self-expres...

In the second episode of our three episode series focusing on social media's impact on mental health, we delve into the specific strategies individuals and businesses can employ to mitigate the negative effects on Gen Z. Recognizing the challen...

In this episode, we begin a three episode series where we explore the power and weight of social media. Today we dive into captivating storytelling and understanding Gen Z's humor. We discuss the importance of crafting relatable content that...

In this episode, we explore the significance of authenticity in connecting with Generation Z. We discuss the importance of transparency, consistency, and aligning your brand values to gain Gen Z's trust. Through case studies, we highlight br...

In this episode of our podcast, we dive into the intricacies of the digital landscape and explore the platforms we use most frequently. Join us as we unravel the influence these platforms have on our buying decisions and how they shape our b...

In this episode, we explore what sets Generation Z apart and how to effectively market to them. We discuss the shift from traditional to digital marketing, highlighting the rise of influencer marketing and social media. Discover the core val...

In this episode, we talk to Madeline Messerlie with NuvoDesk Coworking. NuvoDesk Coworking is a collaboration-type office setting that allows business owners and entrepreneurs to get affordable office spaces, conference rooms, and even a podcas...

In this episode, we are interviewing Brent Mills with Apex Cleaning Concepts. Brent has a ton of experience in the business owner world. He talks about his journey as a business owner and some of the crazy stories he has about his industry. Bre...

In this episode, we interview Staci Hill who runs a business called Zen with Staci. She is an entrepreneur who left the corporate world to start her own business. Staci will talk about her journey as an entrepreneur and what she has done to mar...

In this episode, we will be talking about why it is important to have a business plan. Many businesses fail because they do not have a vision or a road map on how to achieve their business goals. When there is no direction for the business empl...

Are you ready to get the Tips, Tools, and Strategies you need to be successful in marketing your business on Social Media in 2022!?This podcast is about the changing landscape of social media marketing and how business owners are going t...

Many people have heard about Search Engine Optimization but, what is it exactly. Bryan Acosta and Leslie Radford from Advent Trinity Marketing Agency dive into what it takes to rank higher on Google and other popular search engines. They also t...

In this episode of Market It With ATMA we will be discussing why businesses need to focus on building customer value. Too many businesses focus on sales and marketing but forget that building customer value directly affects your sales and marke...

In this episode of Market It With ATMA we discuss the difference between being average and being needed. We discuss why it is important for your business to provide value so that in return your business can start charging more for the product o...

This episode of the ATMA podcast is about what it takes to be successful selling in 2021. How building relationships is one of the most important things in selling. Why understanding people's personalities is a game-changer in sales. Are you se...

This episode of the ATMA podcast is about the ever-changing world of business. How are businesses adapting to the "new normal." We interviewed Bryan Acosta who is the Vice President of Advent Trinity Marketing Agency to discuss wha...